LO3: Production Materials

LO3: Production Materials

Main Cover Line

I began with a fitting font to describe the feature band; due to the link to their costume, a blend of sans serif and serif fonts blended together create connotations of a clash between formality and informality which can also be seen in the band's costume (business wear worn loosely with sneakers). This fits the genre of rock/music due to the conflicting styles of sans serif and serif styled fonts which signifies genres such as indie rock with serif and rock & roll with sans serif.

Next I added some additional text 'arrives at Sheffield Starion' to fit with the locality of the magazine with a sans serif (Hollywood styled) font to make the entire main cover line like a collage of newspaper articles with different font styles. I also altered it to include house style colours and more theming related to the name.  This fits the genre of rock/music due to the incorporation of my house style colours which reflect the neon/80's-90's style in which influential rock bands were so prevalent with the zeitgeist of bands like Motley Crue or Tom Petty.

Finally I edited the text further, drawing on more graphical elements as well as pieces of torn paper to signify the rebellious student audience with text that fits the conventions of the rock genre due to its rebellious connotations seen in the conflicting (formal vs informal) fonts and graphical elements. 

General Assets - Main Cover

Initially I started with a black rectangle which would be a base for my text and work as a banner.

I edited the rectangle with a rubber tool and used a slightly edited version of the font I used for the main cover line due to its rock connotations and fitting setting due to the bullet holes surrounding the text as if its been stamped on during a warzone. This fits the genre of rock through the conflict connotations in the bullet holes which are significant to the name of the magazine relating to the battles in Kasbah for the freedom of musical expression.

Again I started with a basic rectangle and altered it to look like it's been worn out to fit the rock/clash style of my magazine.

I furthered this by using an alternative font style with clashing letter heights (as is a motif in this magazine) with spray paint in the background to further the rebellious connotations of rock as the magazine's genre. 

I then created another banner which uses the school-rebellion connotations seen on the main cover line; using 'courier new' as a sans serif typewriter font to signify the vintage style of the band, magazine and rock as a genre. 

I started another banner using a road sign template to further the connotations of conflict by rebellion in how I would later edit it; this would reflect the magazine's name (Casbah Clash) with the rebellion in Iran for the freedom of musical expression therefore, fitting the conventions of rebellion in the rock genre. 

The connotations of conflict and a 'clash' are seen in the stamped on font which uses rock connotations in the clash between sans serif and serif within a banner that denotes conflict in a setting which would typically be absent of it through the iconography of a traditional street sign. Vandalism also is reflected in the font style which signifies the rebellion that is signified by the rock genre the magazine is based on.

Contents and DPS Assets

For my contents I simply used a serif font due to the inspiration from Rolling Stone rock magazine which uses similar conventions on their contents page; the effect of serif signifying and appealing to a more mature audience who would be interested in finding a specific topic. This therefore, appeals to the upper half of my 16-25 audience. This fits the rock genre through the juxtaposition between formal connotations in the serif font style and the neon/disco colours of hot pink contrasting with black.

For my page numbers I followed the same conventions as my contents page to make the inside of my magazine reflect its influence and appeal to the more mature/classic rock side of the genre. 

 

Lastly I added some graphical elements to fit the page numbers into my house style colours so that the magazine could remain consistent. Similarly to my contents title, the rock/music genre is signified through the juxtaposition between the serif font styles and the neon graphical elements iconographic of night clubs.

 

This asset is planned to be the background for one of my double page spread photos; this is to reiterate the house style colours in the palette used but to also further the magazine's name's appearance throughout and to make the photoshoot seem more branded and official. Connotations of the pink and serif white font signifying the music genre through it following conventions of other music magazines like Kerrang that use a similar method of editing their photos to put their models into a graphical background.